Tool
Paste your product title and see if it hits the right length, keywords, and essential elements.
Your product title is the single most important factor in marketplace search. It determines whether your listing shows up when buyers search — and whether they click on it. A good title serves two masters: the search algorithm (include relevant keywords) and human buyers (make it readable and informative).
The best-performing titles typically follow this formula: Brand + Product Type + Key Feature + Material + Size/Color. For example, "Nike Dri-FIT Men's Running T-Shirt - Breathable Lightweight - Black S-XXL" hits all the right notes. The checklist above helps you verify you're not missing any essential elements.
The biggest mistake is writing titles that are too short — you're leaving free keyword real estate on the table. But going too long with irrelevant filler is just as bad. Other common issues: excessive special characters (★♥✿), repeating the same keyword three times, or listing every color and size variant in the title. Your title should help buyers understand what you're selling at a glance, not overwhelm them.